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Gated Content And LinkedIn Ads: A Case Study (Ab Test Results)

Gated Content And LinkedIn Ads: A Case Study (Ab Test Results)

by tugdem97 | Sep 25, 2023 | Demand Generation, Growth, Lead Generation, Linkedin Ads

IntroductionHey there, savvy marketers! Ever wondered why some LinkedIn Ads perform like rockstars while others barely get a nod? Well, today we’re pulling back the curtain on one of the most debated topics in B2B marketing—gated content. And guess what?...
The High-Stakes Game of LinkedIn Ads A/B Testing: A $60,459 Experiment

The High-Stakes Game of LinkedIn Ads A/B Testing: A $60,459 Experiment

by tugdem97 | Sep 22, 2023 | Lead Generation, Linkedin Ads

Introduction: The High-Stakes Game of LinkedIn Ads A/B TestingLinkedIn Ads are a double-edged sword. They can either skyrocket your business or drain your budget, and there’s only one way to find out which side you’re on: A/B testing. We recently invested...
Unlocking ROI with Account-Based Marketing via LinkedIn Ads – Case Study

Unlocking ROI with Account-Based Marketing via LinkedIn Ads – Case Study

by tugdem97 | Sep 21, 2023 | Growth, Lead Generation, Linkedin Ads

IntrductionIn the world of B2B marketing, LinkedIn Ads have emerged as a game-changer, especially when it comes to Account-Based Marketing (ABM). But what happens when you put your money where your mouth is? I spent £1047.71 last month targeting a Crunchbase list of...
Demand Creation vs. Demand Capture in B2B—Key Differences and Why They Matter

Demand Creation vs. Demand Capture in B2B—Key Differences and Why They Matter

by tugdem97 | Sep 18, 2023 | Demand Generation, Growth, Lead Generation

What Is The Difference?In the simplest terms, the difference between Demand Creation and Demand Capture lies in their approach to the market. Demand Creation is about generating new interest or awareness in your products or services, often targeting audiences who may...
How to Master Your LinkedIn Ads Strategy for Demand Generation

How to Master Your LinkedIn Ads Strategy for Demand Generation

by Philip Ilic | Sep 5, 2023 | Cold Email, Linkedin Ads

How to Master Your LinkedIn Ads Strategy for Demand GenerationRunning a successful demand generation strategy through LinkedIn Ads requires more than just throwing content onto the platform. It’s about crafting a compelling full-funnel content plan that aligns...
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